Published at Saturday, 30 November 2019. Color Scheme. By Bernarda Carlier.
The 2019 Pan tone Color of the Year is Living Coral. It’s a lively, nourishing color that has a youthful flavor to it. When combined with the refreshing blue of Pacific Coast, it evokes images of the ocean floor and a vibrant seabed filled with coral.
Say you want to inspire your audience – or make them feel happy or calm. Using the right color combinations can reinforce your intentions. Brands need to think about color combinations across many areas like logos, websites, marketing materials, merchandise, and social media. It’s not enough to work with just one color, the real magic lies in knowing what 2 or 3 colors go together and being able to pick compelling color combinations. Ensure brand consistency by documenting which colors and combinations people should use. Document commonly used colors and hex codes in an internal wiki.
Why not try out each of these color combinations on one of our many easily-editable templates in Design Wizard. Simply copy the accompanying hex code into the custom color palette in the app and your template’s colors will change instantly. So take notes, start your own color combination chart and get creative.
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